October 22, 2014Smartphone Penetration In Emerging Markets0
The release of more and more lower cost entry level smartphones into emerging markets across the world is opening up huge swaths of new markets and new users across the globe.
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Looks at these quick facts:
- The Amount of Smartphones in Africa is set to double.
- Penetration in India is set to rise from 8 percent to 21 percent by 2017. An addition of over 165 million new users.
- The Chinese smartphone market has seen a growth in sales of 108% in 2012.